Before class on Tuesday I had actually heard my Mom talking about the hotline while the on the phone with a friend, I shrugged off her comments since shes a little crazy. After reading this blog post, I think that Nestle had a really fun idea to spark intrest in thier new product as well as the company as a whole. I have always loved Nestle chocolates as well as Haagen Dazs ice cream and thier cookie dough but after reading about this hotline it makes me like the company even more! The hotline shows a fun and creative side to Nestle and that the company is really trying to have its customers enjoy their products. Also after reading the article, I was extremely inclined to call the hotline and have a listen for myself but unfortunately the line was busy the numerous times I tried to get through. It seems to me that the hotline was designed cleverly by a public relations person at Nestle and is having no trouble reaching the masses through word of mouth.
check it outtttt :)
i definitely think that nestle is a fun company for doing this they scored some brownie points with me knowing that they can be fun and down to earth for their customers. giving their brand a personality was such a smart idea.
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